Top Museums Websites in the United Kingdom

Name: Top websites in United Kingdom (Museums)
Creator: Semrush
License: https://sem1.heaventechit.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Museums Websites in the United Kingdom, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

digitickets.co.uk

3.41M

6.85%233.44K

93.15%3.17M

↑17.46%

↑104.72%

Direct

nianticlabs.com

1.56M

2.89%45.15K

97.11%1.51M

↑49.29%

↑139.93%

Direct

tate.org.uk

1.09M

34.34%374.33K

65.66%715.71K

↑6.39%

↑17.77%

Direct

nhm.ac.uk

1.07M

18.34%196.85K

81.66%876.49K

↑11.38%

↑45.39%

Direct

nationalarchives.gov.uk

1.07M

31.72%338.98K

68.28%729.62K

↑20.22%

↓6.57%

Direct

english-heritage.org.uk

1.01M

21.84%220.35K

78.16%788.81K

↑39.84%

↑0.61%

Direct

vam.ac.uk

917.29K

34.02%312.03K

65.98%605.26K

↑4.61%

↑52.37%

Direct

findmypast.co.uk

712.35K

49.74%354.3K

50.26%358.05K

↑9.87%

↓11.25%

Direct

chesterzoo.org

680.56K

6.63%45.1K

93.37%635.47K

↑18.97%

↑95.96%

Direct

visitsealife.com

647.07K

8.35%54.03K

91.65%593.04K

↑8.43%

↑48.56%

Direct

britishmuseum.org

602.74K

32.56%196.26K

67.44%406.48K

↑18.07%

↑11.68%

Direct

iwm.org.uk

526.26K

30.6%161.04K

69.4%365.22K

↑31.89%

↑14.44%

Direct

hrp.org.uk

507.16K

22.06%111.89K

77.94%395.27K

↑41.3%

↑28.77%

Direct

kew.org

503.46K

28.45%143.22K

71.55%360.24K

↑4.69%

↑17.63%

Direct

sciencemuseum.org.uk

457.63K

21.28%97.39K

78.72%360.24K

↓15.77%

↑30.83%

Direct

rmg.co.uk

427.55K

27.25%116.51K

72.75%311.04K

↑17.43%

↓1.46%

Direct

baesystems.com

427.46K

38.46%164.4K

61.54%263.06K

↑0.6%

↑33.93%

Direct

twycrosszoo.org

409.11K

4.62%18.92K

95.38%390.19K

↑0.58%

↑172.2%

Direct

yorkshirewildlifepark.com

380.28K

4.82%18.34K

95.18%361.95K

↑17.85%

↑90.76%

Direct

warthunder.com

345.07K

81.16%280.05K

18.84%65.02K

↑76.85%

↓24.83%

Direct

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Key Insights on Top Museums Websites in the United Kingdom on March 2026

As of March 2026, digitickets.co.uk leads Museums in the United Kingdom with 3.41M monthly visits. Its audience skews mobile-first (6.85% desktop / 6.85% mobile), and traffic is up month over month 17.46% and up year over year 104.72%. nianticlabs.com holds second with 1.56M visits and a mobile-leaning mix (2.89% desktop / 97.11% mobile), while tate.org.uk ranks third with 1.09M visits.

Across the leaders, stockeldpark.co.uk is the most mobile-first (98.45% of visits), whereas warthunder.com is the most desktop-reliant (81.16%). Momentum favors national-preservation.com in the latest month (249.84%), while royal.uk shows the steepest pullback.

Acquisition patterns also differ: digitickets.co.uk is driven primarily by search, digitickets.co.uk by direct, and digitickets.co.uk by referral; overall, 94 of the top 100 sites are direct-led, 5 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Museums Websites in the United Kingdom